I don’t remember planting this flower, from seed or a cutting, but I have two big batches of it. It sort of looks like a defective coneflower but the foliage seems wrong. It is growing in full sun
The plant ID question appears to be Mexican Hat coneflower – Ratibidia columnifera.
Mexican coneflower or Praire coneflower is native to the mid-west. It is an easy to grow drought tolerant plant with fine medium grey-green foliage. The flowers feature black, cone-shaped heads with drooping bright red and yellow petals resembling a ‘sombrero’, hence the common name of “Mexican Hat”.
This perennial coneflower, is sometimes grown as an annual. It needs average, dry to medium, well-drained, neutral to slightly alkaline soils in full sun and is drought resistant.
For more information on this lovely perennial, refer to the following links:
www.finegardening.com/mexican-hat-ratibida-columnifera
www.westcoastseeds.com/how-to-grow-guides/how-to-grow-ratibida/